Breast cancer: working together for early detection
A creative approach to greater understanding
The earlier a tumour is detected, the higher the chances of recovery – and breast cancer is no exception. Screening is therefore vital. As well as regularly examining their own breasts, women are advised to start having mammograms (X-rays of the breast tissue) once they turn 50.
Preventive measures are one side of the coin. The other is medical research, and not least the stigma surrounding breast cancer. To combat this, since 2007 Pink Ribbon Schweiz has been raising awareness and building solidarity around this health topic. Its campaigns and initiatives include some impressive events.
For example, the Letzigrund Stadium in Zurich regularly plays host to the Pink Ribbon Charity Walk, where 5000 participants come together in support of breast cancer treatment and research. This is just one of the many long-running high-profile events created and organised with great success by Pink Ribbon Schweiz.
What your community coins are doing
Your community coins go directly towards funding the work of Pink Ribbon Schweiz. Their support helps with the following:
- Raising awareness: The regular campaigns and events organised by Pink Ribbon Schweiz aim to make healthy women aware of the importance of early detection.
- Healthy lifestyle: The organisation's projects are intended to provide information on leading a healthy lifestyle – to date the only genuinely effective form of breast cancer prevention.
- Solidarity: A sign that you are not alone: solidarity events are designed to offer strength to cancer sufferers and those close to them.
- Research: Through its own events, Pink Ribbon Schweiz raises funds for various breast cancer organisations and research projects.
Pink Ribbon Music Show: get your tickets now
In January 2026, the ballroom of the Dolder Grand Hotel in Zurich will be the venue for a very special music show entitled "Zäme simer stercher" (Together we are stronger) – a unique occasion with a profound message.
You can find out more about the programme, the show dates and how to book tickets on the Pink Ribbon Schweiz website.
SWICA and Sports Aid Switzerland: partnering for passion in sports
Regular exercise is a key foundation of a healthy life, which is why SWICA has long been dedicated to encouraging an active lifestyle. And when the joy of movement grows into real ambitions, Swiss Sports Aid is there to provide support. The partnership with Benevita reaches the peak of perfection when aspiring athletes inspire others to get active as well.
